{"id":310516,"date":"2026-08-23T10:40:18","date_gmt":"2026-08-23T09:40:18","guid":{"rendered":"https:\/\/www.gdg.travel\/?p=310516"},"modified":"2026-09-22T11:48:05","modified_gmt":"2026-09-22T10:48:05","slug":"de-nieuwe-reismarktplaats","status":"publish","type":"post","link":"https:\/\/www.gdg.travel\/nl\/blog\/de-nieuwe-reismarktplaats\/","title":{"rendered":"De nieuwe reismarktplaats"},"content":{"rendered":"

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De markt voor zakenreizen verandert snel…<\/h3>\n

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Reizigers hebben meer keuze dan ooit. De uitdaging is om die keuze overzichtelijk<\/strong>, relevant<\/strong> en makkelijk te doorzoeken<\/strong> te maken.<\/p>\n

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Denk aan hoe we online winkelen.<\/strong><\/p>\n<\/blockquote>\n

Twintig jaar geleden bezocht u misschien \u00e9\u00e9n of twee winkels om te vinden wat u zocht. Tegenwoordig brengt \u00e9\u00e9n zoekopdracht honderden winkels, producten, prijzen en mogelijkheden samen<\/strong>, vaak zonder dat u erbij stilstaat waar al die informatie vandaan komt.<\/p>\n

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De wereld van zakenreizen maakt een vergelijkbare ontwikkeling door.<\/strong><\/p>\n<\/blockquote>\n

De traditionele manier van reizen zoeken en boeken ontwikkelt zich tot iets breders: een reismarktplaats met aanbod uit verschillende bronnen<\/strong>. Luchtvaartmaatschappijen, hotels en andere aanbieders kunnen reizigers daar steeds persoonlijkere producten en aanbiedingen tonen.<\/p>\n

Dat biedt veel mogelijkheden. Tegelijkertijd brengt het een belangrijke vraag met zich mee: hoe geeft u zakenreizigers meer keuze zonder het boeken ingewikkelder te maken?<\/strong><\/p>\n

Die vraag stond centraal tijdens onze nieuwste Travel Talks: The New Travel Marketplace<\/strong><\/a>. Samen met Sabre<\/strong> bespraken we hoe het boeken van zakenreizen verandert en wat dat betekent voor reizigers, reismanagers en zakenreisorganisaties.<\/p>\n

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Het aanbod op de reismarktplaats groeit<\/h4>\n

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Jarenlang stond het Global Distribution System (GDS) centraal bij de distributie van zakenreizen<\/strong>. Via \u00e9\u00e9n systeem konden organisaties vluchten, hotels, huurauto\u2019s en andere reisdiensten zoeken en boeken. Inmiddels is de reisbranche sterk veranderd<\/strong>.<\/p>\n

Het aanbod komt tegenwoordig uit steeds meer bronnen. Naast het traditionele GDS-aanbod zijn er aanbiedingen via New Distribution Capability (NDC)<\/strong>, aanbod van budgetmaatschappijen, rechtstreekse koppelingen en steeds uitgebreidere producten van aanbieders<\/strong>.<\/p>\n

Voor reizigers kan dat goed nieuws zijn. Meer bronnen bieden meer mogelijkheden, zoals betere prijzen, meer flexibiliteit, uitgebreidere producten en een persoonlijkere reiservaring<\/strong>.<\/p>\n

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Maar er zit een keerzijde aan: meer aanbod zorgt niet automatisch voor een betere reiservaring.<\/strong><\/p>\n<\/blockquote>\n

Als reizigers of medewerkers die reizen boeken daarvoor meerdere systemen moeten doorzoeken, verschillende boekingsprocessen moeten kennen of moeilijk vergelijkbare informatie krijgen, wordt meer keuze al snel ingewikkeld<\/strong>. De kans ligt juist in het samenbrengen van al die mogelijkheden op \u00e9\u00e9n plek.<\/p>\n

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NDC verandert wat we onder \u2018aanbod\u2019 verstaan<\/h4>\n

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Een van de belangrijkste ontwikkelingen op de reismarktplaats is de groei van NDC<\/strong>. Waar traditionele systemen vooral tarieven en beschikbaarheid tonen, kunnen luchtvaartmaatschappijen via NDC uitgebreidere en flexibelere aanbiedingen beschikbaar stellen<\/strong>. Denk aan verschillende tariefvoorwaarden, aanvullende diensten, pakketten en aanbiedingen die beter aansluiten op de reiziger.<\/p>\n

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NDC is inmiddels meer dan een technische ontwikkeling op de achtergrond. Het speelt een steeds grotere rol bij het boeken van zakenreizen.<\/strong><\/p>\n<\/blockquote>\n

Sabre brengt bijvoorbeeld NDC-aanbod en traditioneel aanbod via ATPCO\/EDIFACT samen<\/strong> op zijn reismarktplaats. Zo kunnen medewerkers die reizen boeken verschillende soorten aanbod steeds vaker via \u00e9\u00e9n werkwijze zoeken en beheren. Het NDC-aanbod van British Airways werd bijvoorbeeld in 2025 beschikbaar via de reismarktplaats van Sabre.<\/strong><\/p>\n

Dat onderscheid is belangrijk. De toekomst draait niet per se om het vervangen van het ene distributiemodel door het andere.<\/strong> Het gaat erom aanbod uit verschillende bronnen samen te brengen, zodat organisaties via het juiste kanaal het passende reisproduct kunnen vinden<\/strong>, zonder zich te hoeven verdiepen in de techniek erachter.<\/p>\n

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Van distributiesysteem naar een nieuwe reismarktplaats<\/h4>\n

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Daarom verandert ook de manier waarop we over het GDS spreken. Het is niet langer alleen een database met tarieven en beschikbaarheid. Het is steeds zinvoller om het GDS te zien als onderdeel van een bredere reismarktplaats<\/strong>.<\/p>\n

Die marktplaats brengt aanbieders en afnemers samen<\/strong> en verzamelt aanbod uit verschillende bronnen. Technologie helpt vervolgens om dat aanbod overzichtelijk en bruikbaar te presenteren.<\/p>\n

Sabre omschrijft zijn reismarktplaats als een plek waar reisaanbieders en afnemers met elkaar worden verbonden en aanbod uit meerdere bronnen samenkomt. Daarbij worden traditioneel aanbod, NDC en andere bronnen steeds meer in \u00e9\u00e9n zoek- en boekervaring ge\u00efntegreerd<\/strong>.<\/p>\n

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Dat is belangrijk voor zakenreizen: een boeking moet passen bij zowel de reiziger als de organisatie.<\/strong><\/p>\n<\/blockquote>\n

Een reiziger zoekt misschien de goedkoopste vlucht, de beste stoel of de handigste vertrektijd. De organisatie moet tegelijk rekening houden met het reisbeleid, afgesproken tarieven, voorkeursleveranciers, duurzaamheid en haar zorgplicht<\/strong>, evenals met de waarde van het reisprogramma als geheel<\/strong>.<\/p>\n

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Een reismarktplaats moet daarom meer bieden dan keuze alleen. De keuzes moeten ook relevant zijn.<\/strong><\/p>\n<\/blockquote>\n

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Waarom reizigers niet alles hoeven te zien<\/h4>\n

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Het is verleidelijk om te denken dat meer aanbod automatisch een betere reiservaring oplevert<\/strong>.<\/p>\n

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Maar stel dat u een vlucht zoekt en duizenden combinaties te zien krijgt, met verschillende tarieven, aanvullende diensten, aanbiedingen en boekingskanalen. Op een gegeven moment helpt meer keuze niet meer.<\/strong><\/p>\n<\/blockquote>\n

Daarom speelt technologie een steeds belangrijkere rol<\/strong>. Goede reistechnologie toont niet alleen meer aanbod, maar helpt ook om dat aanbod te duiden, ordenen<\/strong> en af te stemmen op de reiziger<\/strong>. Daarbij houdt het systeem rekening met de reiziger, de reis en het reisbeleid van de organisatie. Zo komen vooral de opties in beeld die relevant zijn.<\/p>\n

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Dat is iets heel anders dan simpelweg toegang geven tot een grotere database.<\/strong><\/p>\n<\/blockquote>\n

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Personalisatie wordt steeds belangrijker<\/h4>\n

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Consumenten zijn inmiddels gewend aan digitale diensten die aansluiten op hun voorkeuren<\/strong>.<\/p>\n

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Netflix geeft kijktips, Amazon doet productsuggesties en Spotify leert welke muziek we graag luisteren. Zakenreizigers verwachten steeds vaker dat ook het reisaanbod voor hen relevant is.<\/strong><\/p>\n<\/blockquote>\n

Iemand die regelmatig tussen Londen en New York vliegt, heeft andere behoeften dan iemand die \u00e9\u00e9n keer per jaar reist. Persoonlijke voorkeuren, de status binnen een loyaliteitsprogramma<\/strong>, het reisbeleid van de organisatie<\/strong>, eerdere keuzes<\/strong> en de eisen van de reis<\/strong> kunnen allemaal bepalen welk aanbod relevant is.<\/p>\n

De technologie ontwikkelt zich richting een zoek- en boekervaring die steeds beter aansluit op de situatie van de reiziger<\/strong>. Daarbij is het belangrijk dat personalisatie het reisbeleid van de organisatie ondersteunt. Een goede reismarktplaats voor zakenreizen maakt het reizigers makkelijker om een passende keuze te maken<\/strong> binnen de kaders die hun organisatie heeft vastgesteld.<\/p>\n

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\n[\/et_pb_image][et_pb_text _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

En wat is de rol van een zakenreisorganisatie?<\/h4>\n

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Door alle technologische ontwikkelingen zou u kunnen denken dat de rol van een zakenreisorganisatie minder belangrijk wordt. Het tegendeel kan juist waar zijn.<\/strong><\/p>\n

\n

Hoe ingewikkelder de reismarktplaats wordt, hoe waardevoller het is om daarin de juiste keuzes te kunnen maken.<\/strong><\/p>\n<\/blockquote>\n

Een zakenreisorganisatie moet weten waar het aanbod vandaan komt, hoe het toegankelijk is<\/strong>, hoe aanbiedingen zich tot elkaar verhouden, welke ondersteuning na de boeking mogelijk is en hoe het aanbod past binnen het reisprogramma van de klant<\/strong>.<\/p>\n

\n

Technologie brengt het aanbod samen. Expertise helpt om de juiste keuze te maken. Menselijke ondersteuning blijft vooral belangrijk wanneer er iets misgaat.<\/strong><\/p>\n<\/blockquote>\n

Bij een annulering, verstoring of wijziging op het laatste moment wil een reiziger niet hoeven uitzoeken via welk kanaal de reis is geboekt. Die wil vooral dat iemand het probleem oplost<\/strong>. Daarom moeten technologie en persoonlijke service goed op elkaar aansluiten.<\/p>\n

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De toekomst draait niet om m\u00e9\u00e9r keuze, maar om betere keuzes<\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

De reismarktplaats wordt steeds geavanceerder.<\/strong><\/p>\n

Traditioneel GDS-aanbod, NDC, rechtstreekse koppelingen, aanbod van budgetmaatschappijen en andere nieuwe bronnen zorgen samen voor een rijker aanbod<\/strong>. Aanbieders kunnen meer producten beschikbaar stellen en reizigers krijgen meer keuze. De uitbreiding van Sabres reismarktplaats laat deze ontwikkeling zien<\/strong>: NDC-aanbod komt daar steeds vaker samen met traditioneel aanbod in dezelfde zoek- en boekomgeving.<\/p>\n

Maar succes hangt uiteindelijk niet af van de hoeveelheid aanbod waartoe een reisplatform toegang heeft. Het gaat erom hoe goed het platform dat aanbod omzet in een eenvoudige, relevante en bruikbare ervaring<\/strong>. Voor reismanagers is de belangrijkste vraag dus niet alleen: \u2018Hoeveel aanbod hebben we?\u2019<\/strong><\/p>\n

De toekomst van zakenreizen vraagt niet van reizigers dat zij zelf hun weg vinden door een steeds ingewikkeldere marktplaats. Technologie moet die complexiteit voor hen wegnemen.<\/strong> Zo verschuift de aandacht van meer keuze bieden naar het makkelijker vinden van de juiste reis<\/strong> \u2014 en het eenvoudiger boeken en beheren ervan.<\/p>\n

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\n
DE VRAGEN DIE ERTOE DOEN<\/span> <\/p>\n

Het gaat om meer dan beschikbaarheid<\/h3>\nDe belangrijkste vraag is of uw reisprogramma al deze mogelijkheden goed kan benutten.<\/pee> <\/div>\n
<\/p>\n
01<\/span> Kunnen onze reizigers eenvoudig de juiste opties vinden?<\/pee><\/div>\n

<\/p>\n

02<\/span> Behouden we overzicht en controle?<\/pee><\/div>\n

<\/p>\n

03<\/span> Kan ons reisprogramma nieuwe soorten aanbod opnemen?<\/pee><\/div>\n

<\/p>\n

04<\/span> Kunnen we aanbod uit verschillende bronnen goed met elkaar vergelijken?<\/pee><\/div>\n

<\/p>\n

05<\/span> Kunnen we boekingen ook na het boeken goed beheren en ondersteunen?<\/pee><\/div>\n

<\/p>\n

06<\/span> Kan technologie de reiservaring persoonlijker maken zonder het reisbeleid uit het oog te verliezen?<\/pee><\/div>\n

<\/p>\n

07<\/span> En misschien wel het belangrijkste: kunnen we dit alles eenvoudig maken voor de reiziger?<\/pee><\/div>\n

<\/div>\n<\/p><\/div>\n

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\n
\"Travel <\/div>\n
src=”https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/06\/TRAVEL_TALKS_logo_master-scaled.png” alt=”Travel Talks” class=”gd-video-logo”><\/p>\n

De nieuwe reismarktplaats<\/h3>\n

Wilt u het volledige gesprek horen en ontdekken hoe de reismarktplaats zich ontwikkelt?<\/strong> Bekijk deze aflevering van Travel Talks. Sabre en Gray Dawes Travel bespreken de toekomst van technologie, reisaanbod en distributie binnen zakenreizen.<\/pee> href=”https:\/\/youtu.be\/Us-3b0yYjJ0?si=xOXAjHSc7btEws4T” class=”gd-video-button” target=”_blank” rel=”noopener”> BEKIJK HET WEBINAR \u2197<\/span><\/a> Travel Talks is de bekroonde webinarserie van Gray Dawes Travel over de trends, technologie en ontwikkelingen die de toekomst van zakenreizen vormgeven.<\/pee><\/div>\n<\/p><\/div>\n

[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ admin_label=”Blog Sign-Off (portfolio & back button)” _builder_version=”4.17.6″ _module_preset=”default” background_color=”#efefef” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.17.6″ _module_preset=”default” background_size=”initial” background_position=”top_left” background_repeat=”repeat” saved_tabs=”all” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.17.6″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”title: related articles” _builder_version=”4.27.8″ _module_preset=”default” custom_margin=”0%||5%||false|false” custom_margin_tablet=”” custom_margin_phone=”||10%||false|false” custom_margin_last_edited=”on|phone” custom_padding_tablet=”” custom_padding_phone=”” custom_padding_last_edited=”on|phone” header_2_font_size_tablet=”” header_2_font_size_phone=”30px” header_2_font_size_last_edited=”on|phone” locked=”off” global_colors_info=”{}”]<\/p>\n

HET LAATSTE VAN ONZE BLOG
\n<\/h2>\n

[\/et_pb_text][et_pb_blog fullwidth=”off” posts_number=”3″ include_categories=”1300″ use_manual_excerpt=”off” show_author=”off” show_categories=”off” show_excerpt=”off” admin_label=”Blog posts grid – city guides” _builder_version=”4.27.8″ _module_preset=”default” header_font_size=”20px” locked=”off” global_colors_info=”{}”]
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GET IN TOUCH<\/h2>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ admin_label=”ROW – CONTACT FORMS” _builder_version=”4.27.6″ _module_preset=”default” background_enable_color=”off” transform_scale_tablet=”” transform_scale_phone=”” transform_scale_last_edited=”on|desktop” transform_translate_tablet=”160px|0px” transform_translate_phone=”0px|0px” transform_translate_last_edited=”on|phone” transform_translate_linked_tablet=”off” transform_rotate_tablet=”” transform_rotate_phone=”” transform_rotate_last_edited=”on|desktop” transform_skew_tablet=”” transform_skew_phone=”” transform_skew_last_edited=”on|desktop” transform_origin_tablet=”” transform_origin_phone=”” transform_origin_last_edited=”on|desktop” transform_styles_last_edited=”on|phone” max_width=”1280px” transform_styles_tablet=”” transform_styles_phone=”” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_4″ admin_label=”CLIENT” _builder_version=”4.27.6″ _module_preset=”default” background_color=”rgba(255,255,255,0.82)” custom_padding=”4vh|1vw|4vh|1vw|true|true” custom_padding_tablet=”|30px||30px|true|true” custom_padding_phone=”|30px||30px|true|true” custom_padding_last_edited=”on|tablet” link_option_url=”https:\/\/www.gdg.travel\/contact-us-clients\/” link_option_url_new_window=”on” border_radii=”on|16px|16px|16px|16px” box_shadow_style=”preset1″ global_colors_info=”{}” background__hover_enabled=”on|hover” background_color__hover=”rgba(255,255,255,0.7)” background_enable_color__hover=”on”][et_pb_icon font_icon=”||fa||900″ admin_label=”ICON – CLIENT” _builder_version=”4.27.5″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text admin_label=”Client” _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Ik ben een klant<\/h3>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.gdg.travel\/contact-us-clients\/” url_new_window=”on” button_text=”Lees verder” button_alignment=”center” admin_label=”BUTTON – CLIENT FORM” _builder_version=”4.27.8″ _module_preset=”default” custom_margin=”3vh||1vh||false|false” button_text_size_tablet=”20px” button_text_size_phone=”20px” button_text_size_last_edited=”off|desktop” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ admin_label=”PROSPECT” _builder_version=”4.27.6″ _module_preset=”default” background_color=”rgba(255,255,255,0.82)” custom_padding=”4vh|1vw|4vh|1vw|true|true” custom_padding_tablet=”|30px||30px|true|true” custom_padding_phone=”|30px||30px|true|true” custom_padding_last_edited=”on|tablet” link_option_url=”https:\/\/www.gdg.travel\/contact-us-prospects\/” link_option_url_new_window=”on” border_radii=”on|16px|16px|16px|16px” box_shadow_style=”preset1″ global_colors_info=”{}” background__hover_enabled=”on|hover” background_color__hover=”rgba(255,255,255,0.7)” background_enable_color__hover=”on”][et_pb_icon font_icon=”||divi||400″ admin_label=”ICON” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text admin_label=”Prospect” _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Ik ben een potenti\u00eble klant<\/h3>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.gdg.travel\/contact-us-prospects\/” url_new_window=”on” button_text=”lees verder” button_alignment=”center” admin_label=”BUTTON – ” _builder_version=”4.27.8″ _module_preset=”default” custom_margin=”3vh||1vh||false|false” button_text_size_tablet=”20px” button_text_size_phone=”20px” button_text_size_last_edited=”off|desktop” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ admin_label=”SUPPLIER” _builder_version=”4.27.6″ _module_preset=”default” background_color=”rgba(255,255,255,0.82)” custom_padding=”4vh|1vw|4vh|1vw|true|true” custom_padding_tablet=”|30px||30px|true|true” custom_padding_phone=”|30px||30px|true|true” custom_padding_last_edited=”on|tablet” link_option_url=”https:\/\/www.gdg.travel\/contact-us-supplier\/” link_option_url_new_window=”on” border_radii=”on|16px|16px|16px|16px” box_shadow_style=”preset1″ global_colors_info=”{}” background_color__hover=”rgba(255,255,255,0.7)” background__hover_enabled=”on|hover” background_enable_color__hover=”on”][et_pb_icon font_icon=”||fa||900″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text admin_label=”Suppliers & Partners” _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Ik ben een leverancier<\/h3>\n

[\/et_pb_text][et_pb_button button_url=”https:\/\/www.gdg.travel\/contact-us-supplier\/” url_new_window=”on” button_text=”Lees verder” button_alignment=”center” admin_label=”BUTTON – SUPPLIER FORM” _builder_version=”4.27.8″ _module_preset=”default” custom_margin=”3vh||1vh||false|false” button_text_size_tablet=”20px” button_text_size_phone=”20px” button_text_size_last_edited=”off|desktop” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][et_pb_column type=”1_4″ admin_label=”FAN” _builder_version=”4.27.6″ _module_preset=”default” background_color=”rgba(255,255,255,0.82)” custom_padding=”4vh|1vw|4vh|1vw|true|true” custom_padding_tablet=”|30px||30px|true|true” custom_padding_phone=”|30px||30px|true|true” custom_padding_last_edited=”on|tablet” link_option_url=”https:\/\/www.gdg.travel\/careers\/” link_option_url_new_window=”on” border_radii=”on|16px|16px|16px|16px” box_shadow_style=”preset1″ global_colors_info=”{}” background_color__hover=”rgba(255,255,255,0.7)” background__hover_enabled=”on|hover” background_enable_color__hover=”on”][et_pb_icon font_icon=”||fa||900″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text admin_label=”Career” _builder_version=”4.27.8″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Ik ben een fan<\/h3>\n

[\/et_pb_text][et_pb_button button_url=”\/careers\/” url_new_window=”on” button_text=”lees verder” button_alignment=”center” admin_label=”BUTTON – Careers” _builder_version=”4.27.8″ _module_preset=”default” custom_margin=”3vh||1vh||false|false” button_text_size_tablet=”20px” button_text_size_phone=”20px” button_text_size_last_edited=”off|desktop” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ disabled_on=”off|off|off” admin_label=”Email Option & Social footer” _builder_version=”4.16″ _module_preset=”default” background_color=”#414042″ background_enable_color=”off” background_color_gradient_direction=”148deg” background_image=”https:\/\/www.gdg.travel\/wp-content\/uploads\/2019\/11\/Train-CTA.png” background_enable_image=”off” background_size=”contain” background_position=”top_right” background_blend=”multiply” custom_margin=”0px||||false|false” custom_padding=”60px||60px||false|false” z_index_tablet=”500″ border_width_right=”0vw” border_color_right=”#e0e0e0″ border_color_left=”rgba(48,48,48,0.5)” border_width_right_tablet=”” border_width_right_phone=”0vw” border_width_right_last_edited=”on|tablet” disabled=”on” saved_tabs=”all” locked=”off” collapsed=”on” global_colors_info=”{}”][et_pb_row column_structure=”1_5,1_5,1_5,1_5,1_5″ make_equal=”on” module_class=” et_pb_row_fullwidth” _builder_version=”4.16″ _module_preset=”default” background_enable_color=”off” background_size=”contain” background_position=”bottom_right” background_blend=”screen” width_tablet=”80%” width_last_edited=”off|desktop” max_width=”1800px” max_width_tablet=”80%” max_width_last_edited=”off|desktop” custom_margin=”||||false|false” custom_padding=”||||false|false” z_index_tablet=”500″ make_fullwidth=”on” collapsed=”on” global_colors_info=”{}”][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” min_height=”40px” custom_margin=”||14px|||” global_colors_info=”%91%93″]<\/p>\n

SUBSCRIBE<\/strong><\/h4>\n

[\/et_pb_text][et_pb_divider color=”#414042″ _builder_version=”4.16″ _module_preset=”default” width=”100%” custom_margin=”||25px||false|false” global_colors_info=”{}”]
\n[\/et_pb_divider][et_pb_signup mailchimp_list=”Gray Dawes Group|cdb71a096e” first_name_field=”off” last_name_field=”off” button_text=”SUBMIT” use_spam_service=”on” recaptcha_list=”Gray Dawes Travel|Gray Dawes Travel-0″ _builder_version=”4.16″ _module_preset=”default” form_field_background_color=”rgba(109,110,113,0.2)” form_field_text_color=”#414042″ form_field_focus_background_color=”rgba(109,110,113,0.2)” form_field_focus_text_color=”#414042″ header_text_align=”left” header_text_color=”#5b8cb1″ header_font_size=”19px” form_field_font=”|||on|||||” use_background_color=”off” custom_button=”on” button_text_size=”18px” button_text_color=”#ffffff” button_border_width=”0px” button_border_radius=”0px” button_font=”||||||||” button_icon_color=”#5b8cb1″ custom_margin=”||||false|false” custom_padding=”||||false|false” animation_style=”slide” z_index_tablet=”500″ border_radii_fields=”on|0px|0px|0px|0px” focus_text_color=”#ffffff” global_colors_info=”{}” button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”#414042″ button_bg_enable_color__hover=”on” button_text_color__hover_enabled=”on|hover” button_text_color__hover=”#ffffff”][\/et_pb_signup][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” min_height=”40px” custom_margin=”||14px|||” global_colors_info=”%91%93″]<\/p>\n

FOLLOW<\/strong><\/h4>\n

[\/et_pb_text][et_pb_divider color=”#414042″ _builder_version=”4.16″ _module_preset=”default” width=”100%” custom_margin=”||25px||false|false” global_colors_info=”{}”]
\n[\/et_pb_divider][et_pb_social_media_follow icon_color=”#FFFFFF” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_social_media_follow_network social_network=”linkedin” url=”https:\/\/www.linkedin.com\/showcase\/gray-dawes-travel\/” _builder_version=”4.16″ _module_preset=”default” background_color=”#007bb6″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”twitter” url=”https:\/\/twitter.com\/graydawestravel\/” _builder_version=”4.22.2″ _module_preset=”default” background_color=”#000000″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”facebook” url=”https:\/\/www.facebook.com\/graydawesgroup\/” _builder_version=”4.16″ _module_preset=”default” background_color=”#3b5998″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=”instagram” url=”https:\/\/www.instagram.com\/graydawesgroup\/” _builder_version=”4.16″ _module_preset=”default” background_color=”#ea2c59″ global_colors_info=”{}” follow_button=”off” url_new_window=”on”]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” min_height=”40px” custom_margin=”||14px|||” global_colors_info=”%91%93″]<\/p>\n

EXPLORE<\/strong><\/h4>\n

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\n[\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” custom_margin=”0px|||||” global_colors_info=”%91%93″]<\/p>\n

Careers<\/a><\/strong><\/p>\n

Locations<\/a><\/strong><\/p>\n

Leadership Team<\/a><\/strong><\/p>\n

Resources<\/a><\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” min_height=”40px” custom_margin=”||14px|||” global_colors_info=”%91%93″]<\/p>\n

LEGAL<\/strong><\/h4>\n

[\/et_pb_text][et_pb_divider color=”#414042″ _builder_version=”4.16″ _module_preset=”default” width=”100%” custom_margin=”||25px||false|false” global_colors_info=”{}”]
\n[\/et_pb_divider][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” custom_margin=”0px|||||” global_colors_info=”%91%93″]<\/p>\n

Cookies<\/b><\/a><\/p>\n

Terms & Conditions<\/b><\/a><\/p>\n

GDPR<\/b><\/a><\/p>\n

Privacy<\/b><\/a><\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_5″ _builder_version=”4.16″ _module_preset=”default” custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ _module_preset=”_initial” min_height=”40px” custom_margin=”||14px|||” global_colors_info=”%91%93″]<\/p>\n

VISIT<\/strong><\/h4>\n

[\/et_pb_text][et_pb_divider color=”#414042″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”||25px||false|false” global_colors_info=”{}”]
\n[\/et_pb_divider][et_pb_image src=”https:\/\/www.gdg.travel\/wp-content\/uploads\/2019\/11\/GD_GROUP_logo_alternative-scaled.png” alt=”Gray Dawes Group Alternative Logo” title_text=”GD_GROUP_logo_alternative” url=”https:\/\/graydawes.org” url_new_window=”on” show_bottom_space=”off” _builder_version=”4.16″ _module_preset=”default” max_width=”76%” module_alignment=”left” global_colors_info=”{}”]
\n[\/et_pb_image][et_pb_text _builder_version=”4.17.6″ _module_preset=”_initial” global_colors_info=”%91%93″]<\/p>\n

\u00a0<\/strong><\/p>\n

\u00a9 Gray Dawes Group 2023<\/strong><\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"

De traditionele manier van zakenreizen zoeken en boeken ontwikkelt zich tot een breder aanbod: een reismarktplaats met aanbod uit verschillende bronnen, waar luchtvaartmaatschappijen, hotels en andere aanbieders reizigers steeds persoonlijkere opties en aanbiedingen kunnen tonen. Maar hoe geeft u reizigers meer keuze zonder het boeken ingewikkelder te maken? Die vraag stond centraal tijdens onze nieuwste Travel Talks. Samen met Sabre bespraken we hoe het boeken van zakenreizen verandert en wat dat betekent voor reizigers, reismanagers en zakenreisorganisaties.<\/p>\n","protected":false},"author":25,"featured_media":310517,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section bb_built=\"1\" admin_label=\"HEADER - Prove Value of Flight\" fullwidth=\"on\" _builder_version=\"4.27.7\" _module_preset=\"_initial\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Digital-Travel-Marketplace-Mockup-WEB.jpg\" parallax=\"on\" hover_enabled=\"0\" background_last_edited=\"off|desktop\" parallax_tablet=\"off\" background_position_phone=\"center_right\" background_horizontal_offset_phone=\"27%\" locked=\"off\" collapsed=\"off\" global_colors_info=\"%91%93\" title_text=\"Digital-Travel-Marketplace-Mockup-WEB\" sticky_enabled=\"0\" next_background_color=\"#ffffff\"][et_pb_fullwidth_header admin_label=\"HEADER - Executive Travel\" title=\"THE NEW TRAVEL MARKETPLACE\" subhead=\"More choice, less complexity\" _builder_version=\"4.27.7\" _module_preset=\"_initial\" title_line_height=\"1.7em\" background_color=\"rgba(0,0,0,0.29)\" background_enable_image=\"off\" vertical_offset_tablet=\"0\" horizontal_offset_tablet=\"0\" hover_enabled=\"0\" title_font_size_tablet=\"42px\" title_font_size_last_edited=\"on|phone\" subhead_font_size_tablet=\"20px\" subhead_font_size_phone=\"14px\" subhead_font_size_last_edited=\"on|tablet\" z_index_tablet=\"500\" title_text_shadow_horizontal_length_tablet=\"0px\" title_text_shadow_vertical_length_tablet=\"0px\" title_text_shadow_blur_strength_tablet=\"1px\" content_text_shadow_horizontal_length_tablet=\"0px\" content_text_shadow_vertical_length_tablet=\"0px\" content_text_shadow_blur_strength_tablet=\"1px\" subhead_text_shadow_horizontal_length_tablet=\"0px\" subhead_text_shadow_vertical_length_tablet=\"0px\" subhead_text_shadow_blur_strength_tablet=\"1px\" content_link_text_shadow_horizontal_length_tablet=\"0px\" content_link_text_shadow_vertical_length_tablet=\"0px\" content_link_text_shadow_blur_strength_tablet=\"1px\" content_ul_text_shadow_horizontal_length_tablet=\"0px\" content_ul_text_shadow_vertical_length_tablet=\"0px\" content_ul_text_shadow_blur_strength_tablet=\"1px\" content_ol_text_shadow_horizontal_length_tablet=\"0px\" content_ol_text_shadow_vertical_length_tablet=\"0px\" content_ol_text_shadow_blur_strength_tablet=\"1px\" content_quote_text_shadow_horizontal_length_tablet=\"0px\" content_quote_text_shadow_vertical_length_tablet=\"0px\" content_quote_text_shadow_blur_strength_tablet=\"1px\" button_one_text_shadow_horizontal_length_tablet=\"0px\" button_one_text_shadow_vertical_length_tablet=\"0px\" button_one_text_shadow_blur_strength_tablet=\"1px\" button_two_text_shadow_horizontal_length_tablet=\"0px\" button_two_text_shadow_vertical_length_tablet=\"0px\" button_two_text_shadow_blur_strength_tablet=\"1px\" box_shadow_horizontal_tablet=\"0px\" box_shadow_vertical_tablet=\"0px\" box_shadow_blur_tablet=\"40px\" box_shadow_spread_tablet=\"0px\" box_shadow_horizontal_image_tablet=\"0px\" box_shadow_vertical_image_tablet=\"0px\" box_shadow_blur_image_tablet=\"40px\" box_shadow_spread_image_tablet=\"0px\" box_shadow_horizontal_button_one_tablet=\"0px\" box_shadow_vertical_button_one_tablet=\"0px\" box_shadow_blur_button_one_tablet=\"40px\" box_shadow_spread_button_one_tablet=\"0px\" box_shadow_horizontal_button_two_tablet=\"0px\" box_shadow_vertical_button_two_tablet=\"0px\" box_shadow_blur_button_two_tablet=\"40px\" box_shadow_spread_button_two_tablet=\"0px\" text_shadow_horizontal_length_tablet=\"0px\" text_shadow_vertical_length_tablet=\"0px\" text_shadow_blur_strength_tablet=\"1px\" global_colors_info=\"%91%93\" button_one_text__hover_enabled=\"on|desktop\" sticky_enabled=\"0\" title_font_size_phone=\"25px\"]\r\n\r\n
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The business travel marketplace is changing rapidly...<\/h3>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" background_pattern_color=\"rgba(0,0,0,0.2)\" background_mask_color=\"#ffffff\" text_text_shadow_horizontal_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_horizontal_length_tablet=\"0px\" text_text_shadow_vertical_length=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_vertical_length_tablet=\"0px\" text_text_shadow_blur_strength=\"text_text_shadow_style,%91object Object%93\" text_text_shadow_blur_strength_tablet=\"1px\" link_text_shadow_horizontal_length=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_horizontal_length_tablet=\"0px\" link_text_shadow_vertical_length=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_vertical_length_tablet=\"0px\" link_text_shadow_blur_strength=\"link_text_shadow_style,%91object Object%93\" link_text_shadow_blur_strength_tablet=\"1px\" ul_text_shadow_horizontal_length=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_horizontal_length_tablet=\"0px\" ul_text_shadow_vertical_length=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_vertical_length_tablet=\"0px\" ul_text_shadow_blur_strength=\"ul_text_shadow_style,%91object Object%93\" ul_text_shadow_blur_strength_tablet=\"1px\" ol_text_shadow_horizontal_length=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_horizontal_length_tablet=\"0px\" ol_text_shadow_vertical_length=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_vertical_length_tablet=\"0px\" ol_text_shadow_blur_strength=\"ol_text_shadow_style,%91object Object%93\" ol_text_shadow_blur_strength_tablet=\"1px\" quote_text_shadow_horizontal_length=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_horizontal_length_tablet=\"0px\" quote_text_shadow_vertical_length=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_vertical_length_tablet=\"0px\" quote_text_shadow_blur_strength=\"quote_text_shadow_style,%91object Object%93\" quote_text_shadow_blur_strength_tablet=\"1px\" header_text_shadow_horizontal_length=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_horizontal_length_tablet=\"0px\" header_text_shadow_vertical_length=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_vertical_length_tablet=\"0px\" header_text_shadow_blur_strength=\"header_text_shadow_style,%91object Object%93\" header_text_shadow_blur_strength_tablet=\"1px\" header_2_text_shadow_horizontal_length=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_horizontal_length_tablet=\"0px\" header_2_text_shadow_vertical_length=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_vertical_length_tablet=\"0px\" header_2_text_shadow_blur_strength=\"header_2_text_shadow_style,%91object Object%93\" header_2_text_shadow_blur_strength_tablet=\"1px\" header_3_text_shadow_horizontal_length=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_horizontal_length_tablet=\"0px\" header_3_text_shadow_vertical_length=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_vertical_length_tablet=\"0px\" header_3_text_shadow_blur_strength=\"header_3_text_shadow_style,%91object Object%93\" header_3_text_shadow_blur_strength_tablet=\"1px\" header_4_text_shadow_horizontal_length=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_horizontal_length_tablet=\"0px\" header_4_text_shadow_vertical_length=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_vertical_length_tablet=\"0px\" header_4_text_shadow_blur_strength=\"header_4_text_shadow_style,%91object Object%93\" header_4_text_shadow_blur_strength_tablet=\"1px\" header_5_text_shadow_horizontal_length=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_horizontal_length_tablet=\"0px\" header_5_text_shadow_vertical_length=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_vertical_length_tablet=\"0px\" header_5_text_shadow_blur_strength=\"header_5_text_shadow_style,%91object Object%93\" header_5_text_shadow_blur_strength_tablet=\"1px\" header_6_text_shadow_horizontal_length=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_horizontal_length_tablet=\"0px\" header_6_text_shadow_vertical_length=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_vertical_length_tablet=\"0px\" header_6_text_shadow_blur_strength=\"header_6_text_shadow_style,%91object Object%93\" header_6_text_shadow_blur_strength_tablet=\"1px\" box_shadow_horizontal_tablet=\"0px\" box_shadow_vertical_tablet=\"0px\" box_shadow_blur_tablet=\"40px\" box_shadow_spread_tablet=\"0px\" vertical_offset_tablet=\"0\" horizontal_offset_tablet=\"0\" z_index_tablet=\"0\"]\r\n\r\n

But as travellers gain access to more choice than ever before, the real challenge is making that choice simple<\/strong>, relevant<\/strong> and easy to navigate.<\/strong><\/p>

Think about how we shop online.<\/strong><\/p><\/blockquote>

Twenty years ago, you might have visited one or two shops to find what you wanted. Today, a single search can bring together hundreds of retailers, products, prices and options<\/strong>, often without you even thinking about where that content has come from.<\/p>

Business travel is undergoing a remarkably similar transformation.<\/strong><\/p><\/blockquote>

The traditional model of searching and booking travel is evolving into something much broader: a travel marketplace where content can come from multiple sources<\/strong> and where airlines, hotels and other suppliers can present increasingly personalised products and offers to travellers.<\/p>

That brings enormous opportunity. But it also creates a fundamental challenge for corporate travel: how do you give travellers more choice without giving them more complexity?<\/strong><\/p>

That was the focus of our latest Travel Talks, The New Travel Marketplace<\/strong><\/a>, where we were joined by Sabre<\/strong> to explore how the way we buy business travel is changing \u2013 and what this means for travellers, travel managers and TMCs.<\/p>\r\n\r\n[\/et_pb_text][et_pb_button button_url=\"#10takeaways\" button_text=\"Read On\" button_alignment_phone=\"center\" button_alignment_last_edited=\"on|phone\" _builder_version=\"4.27.7\" _module_preset=\"default\" hover_enabled=\"0\" button_text_size_phone=\"16px\" button_text_size_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]\r\n\r\n
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\r\n\r\n[\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.7\" _module_preset=\"default\" custom_padding=\"7%||7%||true|false\" sticky_enabled=\"0\" title_text=\"Module-Background-1\" hover_enabled=\"0\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(239,239,239,0.81) 0%|rgba(239,239,239,0.8) 100%\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/07\/Module-Background-1.jpg\" background_color_gradient_overlays_image=\"on\" prev_background_color=\"#ffffff\" next_background_color=\"#ffffff\"][et_pb_row _builder_version=\"4.27.7\" _module_preset=\"default\" column_structure=\"1_2,1_2\" theme_builder_area=\"post_content\" max_width=\"1920px\" hover_enabled=\"0\" sticky_enabled=\"0\" make_equal=\"on\"][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" hover_enabled=\"0\" sticky_enabled=\"0\" background_color=\"#FFFFFF\" custom_padding_last_edited=\"on|phone\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Businesswoman-Using-Tablet-Office-Night-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\" title_text=\"Businesswoman-Using-Tablet-Office-Night-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]\r\n\r\n

The Marketplace is Getting Bigger<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\"]\r\n\r\n

For many years, the Global Distribution System (GDS) was at the heart of corporate travel distribution<\/strong>. It provided a consistent way for travel buyers to access airline, hotel, car rental and other travel content in one place. But the travel industry has evolved considerably<\/strong>.<\/p>\r\n

Today, content can come from a growing number of sources. Traditional GDS content sits alongside New Distribution Capability (NDC)<\/strong> offers, low-cost carrier content, direct connections and increasingly sophisticated supplier products.<\/strong><\/p>\r\n

For the traveller, this is potentially fantastic news. More sources mean more options. More options can mean better prices, greater flexibility, richer products and a more personalised travel experience.<\/strong><\/p>\r\n

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But there is a catch. More content doesn't automatically mean a better travel experience.<\/strong><\/p>\r\n<\/blockquote>\r\n

If accessing that content requires travellers or travel bookers to search multiple systems, understand different booking processes or compare inconsistent information, then choice quickly becomes complexity<\/strong>. The real opportunity lies in bringing all that choice together.<\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" background_color=\"#FFFFFF\" sticky_enabled=\"0\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_last_edited=\"on|phone\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Close-up-Building-Angle-Dusk-V2-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" title_text=\"Close-up-Building-Angle-Dusk-V2-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]\r\n\r\n

NDC is Changing What \"Content\" Means<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\"]\r\n\r\n

One of the most significant developments in the travel marketplace has been the growth of NDC<\/strong>. Rather than simply displaying traditional fares and availability, NDC enables airlines to distribute richer and more dynamic offers<\/strong>. These can include different fare attributes, ancillary products, bundles and more personalised propositions.<\/p>\r\n

\r\n

And NDC is no longer simply a technology discussion happening in the background. It is increasingly becoming part of the everyday corporate travel landscape.<\/strong><\/p>\r\n<\/blockquote>\r\n

Sabre, for example, has been integrating NDC alongside traditional ATPCO\/EDIFACT content<\/strong> within its travel marketplace, allowing travel buyers to shop and manage different types of content through increasingly unified workflows. British Airways NDC content became available through Sabre's marketplace in 2025<\/strong>, for example.<\/p>\r\n

This is an important distinction. The future isn't necessarily about replacing one distribution model with another<\/strong>. It is about bringing different sources of travel content together so that buyers can access the right product through the right channel<\/strong>, without having to understand the technology sitting behind it.<\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.7\" _module_preset=\"default\" custom_padding=\"7%||7%||true|false\" hover_enabled=\"0\" sticky_enabled=\"0\" title_text=\"Travel-Gradient-Diagonal-BG\" background_enable_image=\"off\" prev_background_color=\"#000000\" next_background_color=\"#5B8CB1\"][et_pb_row _builder_version=\"4.27.7\" _module_preset=\"default\" column_structure=\"1_2,1_2\" theme_builder_area=\"post_content\" max_width=\"1920px\" hover_enabled=\"0\" sticky_enabled=\"0\" make_equal=\"on\" custom_padding=\"||5%||false|false\"][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" sticky_enabled=\"0\" background_color=\"#FFFFFF\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_last_edited=\"on|phone\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Woman-Relaxing-on-Flight-Dawn-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" title_text=\"Woman-Relaxing-on-Flight-Dawn-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\" custom_padding=\"0px|||||\"]\r\n\r\n

From Distribution System to a New Travel Marketplace<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\" hover_enabled=\"0\"]\r\n\r\n

This is why the language around the GDS is changing. Rather than thinking about it simply as a database of fares and availability, it is increasingly useful to think about the GDS as part of a much broader travel marketplace.<\/strong><\/p>\r\n

The marketplace connects suppliers and buyers<\/strong> and brings together different types of content, while technology helps organise and present that content in a way that can actually be used.<\/p>\r\n

Sabre describes its marketplace as connecting travel suppliers with buyers and bringing together content from multiple sources. Its strategy increasingly incorporates traditional content, NDC and other sources into a more unified shopping experience<\/strong>.<\/p>\r\n

\r\n

That evolution matters because the corporate travel environment has a requirement that consumer travel doesn't always have: the booking needs to work for the traveller and the organisation.<\/strong><\/p>\r\n<\/blockquote>\r\n

A traveller might want the cheapest flight, the best seat or the most convenient schedule. The organisation may simultaneously need to consider policy, negotiated rates, preferred suppliers, sustainability, duty of care<\/strong> and overall programme value.<\/strong><\/p>\r\n

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The marketplace therefore has to deliver more than choice. It needs to deliver relevant choice.<\/strong><\/p>\r\n<\/blockquote>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" background_color=\"#FFFFFF\" sticky_enabled=\"0\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_last_edited=\"on|phone\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Businesswoman-on-Call-on-Train-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" title_text=\"Businesswoman-on-Call-on-Train-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]\r\n\r\n

The Tempting Danger of Giving Travellers \"Everything\"\u00a0<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\"]\r\n\r\n

There is a temptation to think that the best travel experience is simply the one with the most content<\/strong>.<\/p>\r\n

\r\n

But imagine searching for a flight and being presented with thousands of possible combinations, different fare families, ancillary options, supplier offers and booking channels. At some point, more choice becomes less useful.<\/strong><\/p>\r\n<\/blockquote>\r\n

This is where technology has an increasingly important role to play<\/strong>. The smartest travel technology won't simply expose more content. It will help interpret, organise<\/strong> and personalise<\/strong> that content. It should understand the traveller, the trip and the company's travel programme, then present the options that actually matter.<\/p>\r\n

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That is a very different proposition from simply giving somebody access to a bigger database.<\/strong><\/p>\r\n<\/blockquote>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\"4.27.7\" _module_preset=\"default\" column_structure=\"1_2,1_2\" theme_builder_area=\"post_content\" max_width=\"1920px\" hover_enabled=\"0\" sticky_enabled=\"0\" make_equal=\"on\"][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" sticky_enabled=\"0\" background_color=\"#FFFFFF\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_last_edited=\"on|phone\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Businessman-Laugh-Phone-Outdors-Summer-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" title_text=\"Businessman-Laugh-Phone-Outdors-Summer-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\" custom_padding=\"0px|||||\"]\r\n\r\n

Personalisation Will Become Increasingly Important<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\" hover_enabled=\"0\"]\r\n\r\n

Consumers are already accustomed to personalised digital experiences<\/strong>.<\/p>\r\n

\r\n

Netflix recommends what to watch. Amazon recommends what to buy. Spotify learns what we listen to. Business travellers increasingly expect the same level of relevance from their travel experience.<\/strong><\/p>\r\n<\/blockquote>\r\n

A traveller who regularly flies between London and New York shouldn't necessarily see exactly the same proposition as someone travelling once a year. Their preferences, loyalty status<\/strong>, company policy<\/strong>, previous choices<\/strong> and trip requirements<\/strong> can all potentially influence what they are offered.<\/p>\r\n

The technology is moving towards a world where travel shopping becomes increasingly contextual and personalised<\/strong>. The important thing is ensuring that personalisation doesn't undermine corporate controls. A good corporate travel marketplace should make the right choice<\/strong> easier for the traveller while still operating within the framework established by the organisation.<\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" box_shadow_style=\"preset1\" custom_padding=\"3%|3%|3%|3%|true|true\" border_radii=\"on|14px|14px|14px|14px\" background_color=\"#FFFFFF\" sticky_enabled=\"0\" custom_padding_phone=\"6%|6%|6%|6%|true|true\" custom_padding_last_edited=\"on|phone\" custom_padding_tablet=\"3%|3%|3%|3%|true|true\"][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Woman-on-Headset-During-Evening-WEB.jpg\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" title_text=\"Woman-on-Headset-During-Evening-WEB\" border_radii=\"on|14px|14px|14px|14px\"]\r\n\r\n
\r\n\r\n[\/et_pb_image][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\"]\r\n\r\n

And What About the Role of a TMC?<\/h4>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" sticky_enabled=\"0\" quote_text_color=\"#467293\" quote_font_size=\"20px\" quote_font=\"||||||||\" hover_enabled=\"0\"]\r\n\r\n

With all this technology developing, it would be easy to assume that the role of the travel management company becomes less important. In reality, the opposite may be true.<\/strong><\/p>\r\n

\r\n

As the marketplace becomes more complex, the ability to navigate it intelligently becomes more valuable.<\/strong><\/p>\r\n<\/blockquote>\r\n

A TMC needs to understand where content comes from, how it can be accessed,<\/strong> how different offers compare, how they can be serviced and how they fit within the client's wider travel programme<\/strong>.<\/p>\r\n

\r\n

Technology can provide the marketplace. Expertise makes sense of it. And that human element remains particularly important when something goes wrong.<\/strong><\/p>\r\n<\/blockquote>\r\n

A traveller facing a cancellation, disruption or last-minute change doesn't want to understand which distribution channel their booking came through. They simply want somebody to fix the problem<\/strong>. That's where technology and high-touch service need to work together.<\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" _builder_version=\"4.27.7\" _module_preset=\"default\" background_color=\"#5B8CB1\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(91,140,177,0.8) 0%|rgba(91,140,177,0.8) 100%\" background_color_gradient_overlays_image=\"on\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/07\/Business-Travel-Worth-Banner-WEB.jpg\" custom_padding=\"8%||8%||true|false\" locked=\"off\" global_colors_info=\"{}\" prev_background_color=\"#ffffff\" next_background_color=\"#ffffff\"][et_pb_row column_structure=\"1_2,1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" max_width=\"1920px\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\" make_equal=\"on\"][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" background_color=\"#FFFFFF\" custom_padding=\"2%|4%|2%|4%|true|true\" custom_padding_tablet=\"2%|4%|2%|4%|true|true\" custom_padding_phone=\"8%|8%|8%|8%|true|true\" custom_padding_last_edited=\"on|phone\" hover_enabled=\"0\" border_radii=\"off|14px|||14px\" box_shadow_style=\"preset1\" global_colors_info=\"{}\" sticky_enabled=\"0\"][et_pb_icon font_icon=\"\ue101||divi||400\" icon_color=\"#5B8CB1\" align=\"left\" _builder_version=\"4.27.7\" _module_preset=\"default\" custom_padding=\"4%||||false|false\" scroll_fade_enable=\"on\" scroll_fade=\"0|68|68|100|0|100|100\" scroll_scaling=\"0|69|69|100|70|100|100\" hover_enabled=\"0\" locked=\"off\" global_colors_info=\"{}\" sticky_enabled=\"0\"]\r\n\r\n
\r\n\r\n[\/et_pb_icon][et_pb_text admin_label=\"HEADER - Conclusion\" _builder_version=\"4.27.7\" _module_preset=\"default\" hover_enabled=\"0\" header_2_font_size_phone=\"29px\" header_2_font_size_last_edited=\"on|phone\" global_colors_info=\"{}\" sticky_enabled=\"0\"]\r\n\r\n

The Future Isn't More Choice. It's BETTER Choice<\/h2>\r\n\r\n[\/et_pb_text][et_pb_text _builder_version=\"4.27.7\" _module_preset=\"default\" hover_enabled=\"0\" global_colors_info=\"{}\" sticky_enabled=\"0\"]\r\n\r\n

The travel marketplace is undoubtedly becoming more sophisticated.<\/strong><\/p>\r\n

Traditional GDS content, NDC, direct connections, low-cost carrier content and other emerging sources are creating a richer ecosystem in which suppliers can bring more products to market<\/strong> and travellers can access more choice. Sabre's continued expansion of its marketplace illustrates this direction<\/strong>, with NDC content increasingly sitting alongside traditional content within common shopping and servicing environments.<\/p>\r\n

But the ultimate measure of success won't be how much content a travel platform can access. It will be how effectively it can turn that content into a simple, relevant and useful experience.<\/strong> For corporate travel managers, that means looking beyond the question of \"How much content do we have?\"<\/strong><\/p>\r\n

<\/strong><\/p>\r\n

Because the future of business travel isn't about making travellers navigate an increasingly complicated marketplace. It's about using technology to make the complexity disappear<\/strong>. And that is perhaps the most important shift of all: from simply providing more choice, to delivering a travel experience where the right choice is easier to find<\/strong>, easier to book and easier to manage.<\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.27.7\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_code _builder_version=\"4.27.7\" _module_preset=\"default\" custom_css_free_form=\"\/* =========================================|| QUESTIONS CALLOUT|| ========================================= *\/||||.gd-question-callout {|| max-width: 1000px;|| margin: 0px auto;|| padding: 50px;|| background: #f4f7f9;|| border-left: 6px solid #5B8CB1;|| border-radius: 0 18px 18px 0;|| box-shadow: 0 12px 30px rgba(0, 0, 0, 0.06);||}||||||\/* INTRO *\/||||.gd-question-intro {|| margin-bottom: 35px;||}||||.gd-question-eyebrow {|| display: block;|| margin-bottom: 8px;|| font-family: %22Barlow Condensed%22, sans-serif;|| font-size: 1rem;|| font-weight: 600;|| font-style: italic;|| letter-spacing: 0.08em;|| text-transform: uppercase;|| color: #5B8CB1;||}||||.gd-question-intro h3 {|| margin: 0 0 12px;|| font-family: %22Barlow Condensed%22, sans-serif;|| font-size: clamp(1rem, 2vw, 2rem);|| font-weight: 600;|| line-height: 1.05;|| color: #153916;||}||||.gd-question-intro p {|| max-width: 720px;|| margin: 0;|| font-family: %22Century Gothic%22, sans-serif;|| font-size: 1.05rem;|| line-height: 1.7;|| color: #444;||}||||||\/* QUESTION LIST *\/||||.gd-question-list {|| display: grid;|| grid-template-columns: repeat(2, 1fr);|| gap: 0;|| border-top: 1px solid rgba(21, 57, 22, 0.12);||}||||||\/* INDIVIDUAL QUESTION *\/||||.gd-question {|| display: flex;|| align-items: flex-start;|| gap: 18px;|| padding: 24px 20px 24px 0;|| border-bottom: 1px solid rgba(21, 57, 22, 0.12);||}||||.gd-question:nth-child(even) {|| padding-left: 30px;|| border-left: 1px solid rgba(21, 57, 22, 0.12);||}||||.gd-question-number {|| flex: 0 0 38px;|| width: 38px;|| height: 38px;|| display: flex;|| align-items: center;|| justify-content: center;|| background: #5B8CB1;|| color: #fff;|| font-family: %22Century%22, sans-serif;|| font-size: 1rem;|| font-weight: 600;|| border-radius: 50%;||}||||.gd-question p {|| margin: 4px 0 0;|| font-family: %22Century Gothic%22, sans-serif;|| font-size: 1rem;|| line-height: 1.55;|| color: #222;||}||||||\/* FINAL QUESTION *\/||||.gd-question-final {|| grid-column: 1 \/ -1;|| padding-right: 20px;||}||||.gd-question-final p {|| font-weight: 700;|| color: #153916;||}||||||\/* HOVER *\/||||.gd-question {|| transition: transform 0.2s ease, background 0.2s ease;||}||||.gd-question:hover {|| background: rgba(91, 140, 177, 0.05);||}||||.gd-question-number {|| transition: transform 0.2s ease;||}||||.gd-question:hover .gd-question-number {|| transform: scale(1.08);||}||||||\/* MOBILE *\/||||@media (max-width: 767px) {|||| .gd-question-callout {|| margin: 40px 0;|| padding: 35px 25px;|| border-left-width: 4px;|| }|||| .gd-question-list {|| display: block;|| }|||| .gd-question,|| .gd-question:nth-child(even),|| .gd-question-final {|| padding: 20px 0;|| border-left: none;|| }|||| .gd-question-number {|| flex-basis: 34px;|| width: 34px;|| height: 34px;|| font-size: 0.9rem;|| }||||}\" hover_enabled=\"0\" sticky_enabled=\"0\"]

THE QUESTIONS THAT MATTER<\/span>

It\u2019s Not Just About Availability<\/h3>

The more important questions are whether your travel programme can make all of this work effectively.<\/p> <\/div>

01<\/span>

Can our travellers easily find the right options?<\/p> <\/div>

02<\/span>

Can we maintain visibility and control?<\/p> <\/div>

03<\/span>

Can our travel programme accommodate new types of content?<\/p> <\/div>

04<\/span>

Can different sources be compared consistently?<\/p> <\/div>

05<\/span>

Can bookings be serviced effectively after they have been made?<\/p> <\/div>

06<\/span>

Can technology personalise the experience without compromising policy?<\/p> <\/div>

07<\/span>

And, perhaps most importantly, can we make all this feel simple to the traveller?<\/p> <\/div> <\/div><\/div>[\/et_pb_code][et_pb_button button_text=\"WATCH THE NEW TRAVEL MARKETPLACE WEBINAR\" _builder_version=\"4.27.7\" _module_preset=\"default\" hover_enabled=\"0\" sticky_enabled=\"0\" button_text_color=\"#5B8CB1\" button_bg_color=\"#FFFFFF\" button_bg_enable_color=\"on\" button_icon=\"I||divi||400\" button_on_hover=\"off\" button_icon_placement=\"left\" button_bg_color__hover_enabled=\"on|hover\" button_bg_color__hover=\"#efefef\" button_bg_enable_color__hover=\"on\" button_font=\"|600|||||||\" button_url=\"#watch\"]\r\n\r\n
\r\n\r\n[\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.27.7\" _module_preset=\"default\" title_text=\"Module-Background-1\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/07\/Module-Background-1.jpg\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(255,255,255,0.8) 0%|rgba(255,255,255,0.8) 100%\" background_color_gradient_overlays_image=\"on\" hover_enabled=\"0\" sticky_enabled=\"0\" custom_padding=\"5%||5%||true|false\" prev_background_color=\"#5B8CB1\" next_background_color=\"#efefef\"][et_pb_row _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" max_width=\"1920px\" hover_enabled=\"0\" sticky_enabled=\"0\"][et_pb_column type=\"4_4\" _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\"][et_pb_code _builder_version=\"4.27.7\" _module_preset=\"default\" theme_builder_area=\"post_content\" custom_css_free_form=\"\/* =========================================|| TRAVEL TALKS VIDEO CALLOUT|| ========================================= *\/||||.gd-video-callout {|| max-width: 1920px;|| margin: 50px auto;|| padding: 35px;|| display: grid;|| grid-template-columns: 40% 1fr;|| gap: 45px;|| align-items: center;|| background: #efefef;|| border-left: 6px solid #5B8CB1;|| border-radius: 0 18px 18px 0;|| box-shadow: 0 12px 30px rgba(0, 0, 0, 0.06);||}||||||\/* =========================================|| IMAGE|| ========================================= *\/||||.gd-video-image {|| width: 100%;|| height: 100%;|| min-height: 500px;|| overflow: hidden;|| border-radius: 12px;||}||||.gd-video-image img {|| display: block;|| width: 100%;|| height: 100%;|| object-fit: cover;|| object-position: center;||}||||||\/* =========================================|| CONTENT|| ========================================= *\/||||.gd-video-content {|| max-width: 700px;||}||||||\/* =========================================|| TRAVEL TALKS LOGO|| ========================================= *\/||||.gd-video-logo {|| display: block;|| width: 210px;|| max-width: 100%;|| height: auto;|| margin: 0 0 35px;||}||||||\/* =========================================|| HEADING|| ========================================= *\/||||.gd-video-callout h3 {|| margin: 0 0 18px;|| font-family: %22Century%22, serif;|| font-size: clamp(1.8rem, 3vw, 2.8rem);|| font-weight: 600;|| line-height: 1.05;|| color: #5B8CB1;||}||||||\/* =========================================|| BODY|| ========================================= *\/||||.gd-video-callout p {|| margin: 0 0 12px;|| font-family: %22Century Gothic%22, sans-serif;|| font-size: 1.2rem;|| line-height: 1.7;|| color: #414042;||}||||||\/* =========================================|| INTRO|| ========================================= *\/||||.gd-video-intro {|| margin-bottom: 12px !important;||}||||||\/* 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border-bottom: 6px solid transparent;|| border-left: 9px solid #5B8CB1;||}||||||\/* =========================================|| BUTTON HOVER|| ========================================= *\/||||.gd-video-button:hover {|| color: #fff !important;|| background: #414042;|| transform: translateY(-3px);|| box-shadow: 0 8px 18px rgba(65, 64, 66, 0.2);||}||||.gd-video-button:hover .gd-video-arrow::after {|| border-left-color: #414042;||}||||||\/* =========================================|| FOOTER|| ========================================= *\/||||.gd-video-footer {|| margin: 5px 0 0 !important;|| padding-top: 20px;|| border-top: 1px solid rgba(65, 64, 66, 0.15);|| font-size: 0.85rem !important;|| line-height: 1.6 !important;|| color: #414042 !important;||}||||||\/* =========================================|| TABLET|| ========================================= *\/||||@media (max-width: 900px) {|||| .gd-video-callout {|| grid-template-columns: 1fr;|| gap: 30px;|| }|||| .gd-video-content {|| max-width: none;|| }|||| .gd-video-image {|| height: auto;|| min-height: 0;|| aspect-ratio: 16 \/ 9;|| }|||| .gd-video-image img {|| height: 100%;|| object-fit: cover;|| }||||}||||||\/* =========================================|| MOBILE|| ========================================= *\/||||@media (max-width: 767px) {|||| .gd-video-callout {|| margin: 40px 0;|| padding: 25px;|| gap: 25px;|| border-left-width: 4px;|| }|||| .gd-video-image {|| min-height: 0;|| aspect-ratio: 16 \/ 9;|| border-radius: 10px;|| }|||| .gd-video-logo {|| width: 180px;|| margin-bottom: 20px;|| }|||| .gd-video-callout h3 {|| font-size: 2rem;|| }|||| .gd-video-callout p {|| font-size: 1rem;|| line-height: 1.6;|| }|||| .gd-video-button {|| width: 100%;|| justify-content: center;|| text-align: center;|| }||||}\" hover_enabled=\"0\" sticky_enabled=\"0\" module_id=\"watch\"]

src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/08\/Travel-Talks-25-thumbnail-V2.jpg\" alt=\"Travel Talks episode featuring Sabre and Gray Dawes Travel\" > <\/div>
src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/06\/TRAVEL_TALKS_logo_master-scaled.png\" alt=\"Travel Talks\" class=\"gd-video-logo\" >

The New Travel Marketplace<\/h3>

Want to hear the full conversation and explore how the travel marketplace is evolving?<\/strong> Watch this episode of our Travel Talks series, featuring insights from Sabre and Gray Dawes Travel on the future of corporate travel technology, content and distribution. <\/p> href=\"https:\/\/youtu.be\/Us-3b0yYjJ0?si=xOXAjHSc7btEws4T\" class=\"gd-video-button\" target=\"_blank\" rel=\"noopener\" > WATCH WEBINAR ON-DEMAND \u2197<\/span> <\/a>

Travel Talks is Gray Dawes Travel's award-winning webinar series, exploring the trends, technology and issues shaping the future of business travel. <\/p> <\/div><\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" admin_label=\"Blog Sign-Off (portfolio & back button)\" _builder_version=\"4.17.6\" _module_preset=\"default\" background_color=\"#efefef\" locked=\"off\" collapsed=\"off\" global_colors_info=\"{}\" prev_background_color=\"#ffffff\" next_background_color=\"#ffffff\"][et_pb_row _builder_version=\"4.17.6\" _module_preset=\"default\" background_size=\"initial\" background_position=\"top_left\" background_repeat=\"repeat\" saved_tabs=\"all\" global_colors_info=\"{}\"][et_pb_column type=\"4_4\" _builder_version=\"4.17.6\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text admin_label=\"title: related articles\" _builder_version=\"4.27.5\" _module_preset=\"default\" custom_margin=\"0%||5%||false|false\" custom_margin_phone=\"||10%||false|false\" custom_margin_last_edited=\"on|phone\" custom_padding_last_edited=\"on|phone\" header_2_font_size_phone=\"30px\" header_2_font_size_last_edited=\"on|phone\" locked=\"off\" global_colors_info=\"{}\"]\r\n\r\n

Related Articles<\/h2>\r\n\r\n[\/et_pb_text][et_pb_blog admin_label=\"Blog posts grid - city guides\" fullwidth=\"off\" posts_number=\"3\" include_categories=\"19\" use_manual_excerpt=\"off\" show_author=\"off\" show_categories=\"off\" show_excerpt=\"off\" _builder_version=\"4.27.6\" _module_preset=\"default\" header_font_size=\"20px\" locked=\"off\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_blog][et_pb_button admin_label=\"button - BACK TO BLOG\" button_url=\"\/blog\" url_new_window=\"on\" button_text=\"discover more articles\" button_alignment=\"center\" _builder_version=\"4.27.4\" _module_preset=\"default\" button_icon=\"4||divi||400\" button_icon_color=\"#FFFFFF\" button_icon_placement=\"left\" animation_style=\"none\" locked=\"off\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" admin_label=\"SECTION - Get in Touch\" _builder_version=\"4.27.6\" _module_preset=\"default\" use_background_color_gradient=\"on\" background_color_gradient_stops=\"rgba(0,0,0,0.65) 1%|rgba(0,0,0,0.65) 100%\" background_color_gradient_overlays_image=\"on\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2026\/01\/Global-Connectivity-Contact-Module-Background.jpg\" custom_padding=\"5%||5%||true|false\" locked=\"off\" collapsed=\"on\" global_colors_info=\"{}\" prev_background_color=\"#efefef\" next_background_color=\"#414042\"][et_pb_row column_structure=\"1_4,1_2,1_4\" _builder_version=\"4.27.5\" _module_preset=\"default\" background_enable_color=\"off\" max_width=\"1280px\" custom_padding=\"||1px|||\" global_colors_info=\"{}\"][et_pb_column type=\"1_4\" _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_column][et_pb_column type=\"1_2\" _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_text _builder_version=\"4.27.6\" _module_preset=\"default\" header_2_text_color=\"#FFFFFF\" global_colors_info=\"{}\"]\r\n\r\n

GET IN TOUCH<\/h2>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_4\" _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=\"ROW - CONTACT FORMS\" column_structure=\"1_4,1_4,1_4,1_4\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_enable_color=\"off\" transform_scale_last_edited=\"on|desktop\" transform_translate_tablet=\"160px|0px\" transform_translate_phone=\"0px|0px\" transform_translate_last_edited=\"on|phone\" transform_translate_linked_tablet=\"off\" transform_rotate_last_edited=\"on|desktop\" transform_skew_last_edited=\"on|desktop\" transform_origin_last_edited=\"on|desktop\" transform_styles_last_edited=\"on|phone\" max_width=\"1280px\" locked=\"off\" global_colors_info=\"{}\"][et_pb_column type=\"1_4\" admin_label=\"CLIENT\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_color=\"rgba(255,255,255,0.82)\" custom_padding=\"4vh|1vw|4vh|1vw|true|true\" custom_padding_tablet=\"|30px||30px|true|true\" custom_padding_phone=\"|30px||30px|true|true\" custom_padding_last_edited=\"on|tablet\" link_option_url=\"https:\/\/www.gdg.travel\/contact-us-clients\/\" link_option_url_new_window=\"on\" border_radii=\"on|16px|16px|16px|16px\" box_shadow_style=\"preset1\" global_colors_info=\"{}\" background__hover_enabled=\"on|hover\" background_color__hover=\"rgba(255,255,255,0.7)\" background_enable_color__hover=\"on\"][et_pb_icon admin_label=\"ICON - CLIENT\" font_icon=\"\uf5c1||fa||900\" _builder_version=\"4.27.5\" _module_preset=\"default\" global_colors_info=\"{}\"]\r\n\r\n
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I'm a Client<\/h3>\r\n\r\n[\/et_pb_text][et_pb_button admin_label=\"BUTTON - CLIENT FORM\" button_url=\"https:\/\/www.gdg.travel\/contact-us-clients\/\" url_new_window=\"on\" button_text=\"Let's Go\" button_alignment=\"center\" _builder_version=\"4.27.6\" _module_preset=\"default\" custom_margin=\"3vh||1vh||false|false\" button_text_size_tablet=\"20px\" button_text_size_phone=\"20px\" button_text_size_last_edited=\"off|desktop\" global_colors_info=\"{}\"]\r\n\r\n
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\r\n\r\n[\/et_pb_icon][et_pb_text admin_label=\"Suppliers & Partners\" _builder_version=\"4.27.4\" _module_preset=\"default\" global_colors_info=\"{}\"]\r\n\r\n

I'm a Supplier<\/h3>\r\n\r\n[\/et_pb_text][et_pb_button admin_label=\"BUTTON - SUPPLIER FORM\" button_url=\"https:\/\/www.gdg.travel\/contact-us-supplier\/\" url_new_window=\"on\" button_text=\"Let's Go\" button_alignment=\"center\" _builder_version=\"4.27.6\" _module_preset=\"default\" custom_margin=\"3vh||1vh||false|false\" button_text_size_tablet=\"20px\" button_text_size_phone=\"20px\" button_text_size_last_edited=\"off|desktop\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_button][\/et_pb_column][et_pb_column type=\"1_4\" admin_label=\"FAN\" _builder_version=\"4.27.6\" _module_preset=\"default\" background_color=\"rgba(255,255,255,0.82)\" custom_padding=\"4vh|1vw|4vh|1vw|true|true\" custom_padding_tablet=\"|30px||30px|true|true\" custom_padding_phone=\"|30px||30px|true|true\" custom_padding_last_edited=\"on|tablet\" link_option_url=\"https:\/\/www.gdg.travel\/careers\/\" link_option_url_new_window=\"on\" border_radii=\"on|16px|16px|16px|16px\" box_shadow_style=\"preset1\" global_colors_info=\"{}\" background_color__hover=\"rgba(255,255,255,0.7)\" background__hover_enabled=\"on|hover\" background_enable_color__hover=\"on\"][et_pb_icon font_icon=\"\uf500||fa||900\" _builder_version=\"4.27.4\" _module_preset=\"default\" global_colors_info=\"{}\"]\r\n\r\n
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I'm a Fan<\/h3>\r\n\r\n[\/et_pb_text][et_pb_button admin_label=\"BUTTON - Careers\" button_url=\"\/careers\/\" url_new_window=\"on\" button_text=\"Let's Go\" button_alignment=\"center\" _builder_version=\"4.27.6\" _module_preset=\"default\" custom_margin=\"3vh||1vh||false|false\" button_text_size_tablet=\"20px\" button_text_size_phone=\"20px\" button_text_size_last_edited=\"off|desktop\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=\"1\" admin_label=\"Email Option & Social footer\" disabled_on=\"off|off|off\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"#414042\" background_enable_color=\"off\" background_color_gradient_direction=\"148deg\" background_image=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2019\/11\/Train-CTA.png\" background_enable_image=\"off\" background_size=\"contain\" background_position=\"top_right\" background_blend=\"multiply\" custom_margin=\"0px||||false|false\" custom_padding=\"60px||60px||false|false\" z_index_tablet=\"500\" border_width_right=\"0vw\" border_color_right=\"#e0e0e0\" border_color_left=\"rgba(48,48,48,0.5)\" border_width_right_phone=\"0vw\" border_width_right_last_edited=\"on|tablet\" disabled=\"on\" saved_tabs=\"all\" locked=\"off\" collapsed=\"on\" global_colors_info=\"{}\" prev_background_color=\"#ffffff\"][et_pb_row column_structure=\"1_5,1_5,1_5,1_5,1_5\" make_equal=\"on\" module_class=\" et_pb_row_fullwidth\" _builder_version=\"4.16\" _module_preset=\"default\" background_enable_color=\"off\" background_size=\"contain\" background_position=\"bottom_right\" background_blend=\"screen\" width_tablet=\"80%\" width_last_edited=\"off|desktop\" max_width=\"1800px\" max_width_tablet=\"80%\" max_width_last_edited=\"off|desktop\" custom_margin=\"||||false|false\" custom_padding=\"||||false|false\" z_index_tablet=\"500\" make_fullwidth=\"on\" collapsed=\"on\" global_colors_info=\"{}\"][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" min_height=\"40px\" custom_margin=\"||14px|||\" global_colors_info=\"%91%93\"]\r\n\r\n

SUBSCRIBE<\/strong><\/h4>\r\n\r\n[\/et_pb_text][et_pb_divider color=\"#414042\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"100%\" custom_margin=\"||25px||false|false\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_divider][et_pb_signup mailchimp_list=\"Gray Dawes Group|cdb71a096e\" first_name_field=\"off\" last_name_field=\"off\" button_text=\"SUBMIT\" use_spam_service=\"on\" recaptcha_list=\"Gray Dawes Travel|Gray Dawes Travel-0\" _builder_version=\"4.16\" _module_preset=\"default\" form_field_background_color=\"rgba(109,110,113,0.2)\" form_field_text_color=\"#414042\" form_field_focus_background_color=\"rgba(109,110,113,0.2)\" form_field_focus_text_color=\"#414042\" header_text_align=\"left\" header_text_color=\"#5b8cb1\" header_font_size=\"19px\" form_field_font=\"|||on|||||\" use_background_color=\"off\" custom_button=\"on\" button_text_size=\"18px\" button_text_color=\"#ffffff\" button_border_width=\"0px\" button_border_radius=\"0px\" button_font=\"||||||||\" button_icon_color=\"#5b8cb1\" custom_margin=\"||||false|false\" custom_padding=\"||||false|false\" animation_style=\"slide\" z_index_tablet=\"500\" border_radii_fields=\"on|0px|0px|0px|0px\" focus_text_color=\"#ffffff\" global_colors_info=\"{}\" button_bg_color__hover_enabled=\"on|hover\" button_bg_color__hover=\"#414042\" button_bg_enable_color__hover=\"on\" button_text_color__hover_enabled=\"on|hover\" button_text_color__hover=\"#ffffff\" \/][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" min_height=\"40px\" custom_margin=\"||14px|||\" global_colors_info=\"%91%93\"]\r\n\r\n

FOLLOW<\/strong><\/h4>\r\n\r\n[\/et_pb_text][et_pb_divider color=\"#414042\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"100%\" custom_margin=\"||25px||false|false\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_divider][et_pb_social_media_follow icon_color=\"#FFFFFF\" _builder_version=\"4.16\" _module_preset=\"default\" global_colors_info=\"{}\"][et_pb_social_media_follow_network social_network=\"linkedin\" url=\"https:\/\/www.linkedin.com\/showcase\/gray-dawes-travel\/\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"#007bb6\" global_colors_info=\"{}\" follow_button=\"off\" url_new_window=\"on\"]linkedin[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\"twitter\" url=\"https:\/\/twitter.com\/graydawestravel\/\" _builder_version=\"4.22.2\" _module_preset=\"default\" background_color=\"#000000\" global_colors_info=\"{}\" follow_button=\"off\" url_new_window=\"on\"]twitter[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\"facebook\" url=\"https:\/\/www.facebook.com\/graydawesgroup\/\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"#3b5998\" global_colors_info=\"{}\" follow_button=\"off\" url_new_window=\"on\"]facebook[\/et_pb_social_media_follow_network][et_pb_social_media_follow_network social_network=\"instagram\" url=\"https:\/\/www.instagram.com\/graydawesgroup\/\" _builder_version=\"4.16\" _module_preset=\"default\" background_color=\"#ea2c59\" global_colors_info=\"{}\" follow_button=\"off\" url_new_window=\"on\"]instagram[\/et_pb_social_media_follow_network][\/et_pb_social_media_follow][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" min_height=\"40px\" custom_margin=\"||14px|||\" global_colors_info=\"%91%93\"]\r\n\r\n

EXPLORE<\/strong><\/h4>\r\n\r\n[\/et_pb_text][et_pb_divider color=\"#414042\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"100%\" custom_margin=\"||25px||false|false\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_divider][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" custom_margin=\"0px|||||\" global_colors_info=\"%91%93\"]\r\n\r\n

Careers<\/a><\/strong><\/p>\r\n

Locations<\/a><\/strong><\/p>\r\n

Leadership Team<\/a><\/strong><\/p>\r\n

Resources<\/a><\/strong><\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" min_height=\"40px\" custom_margin=\"||14px|||\" global_colors_info=\"%91%93\"]\r\n\r\n

LEGAL<\/strong><\/h4>\r\n\r\n[\/et_pb_text][et_pb_divider color=\"#414042\" _builder_version=\"4.16\" _module_preset=\"default\" width=\"100%\" custom_margin=\"||25px||false|false\" global_colors_info=\"{}\"]\r\n\r\n
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Cookies<\/b><\/a><\/p>\r\n

Terms & Conditions<\/b><\/a><\/p>\r\n

GDPR<\/b><\/a><\/p>\r\n

Privacy<\/b><\/a><\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=\"1_5\" _builder_version=\"4.16\" _module_preset=\"default\" custom_padding=\"|||\" global_colors_info=\"{}\" custom_padding__hover=\"|||\"][et_pb_text _builder_version=\"4.16\" _module_preset=\"_initial\" min_height=\"40px\" custom_margin=\"||14px|||\" global_colors_info=\"%91%93\"]\r\n\r\n

VISIT<\/strong><\/h4>\r\n\r\n[\/et_pb_text][et_pb_divider color=\"#414042\" _builder_version=\"4.16\" _module_preset=\"default\" custom_margin=\"||25px||false|false\" global_colors_info=\"{}\"]\r\n\r\n
\r\n\r\n[\/et_pb_divider][et_pb_image src=\"https:\/\/www.gdg.travel\/wp-content\/uploads\/2019\/11\/GD_GROUP_logo_alternative-scaled.png\" alt=\"Gray Dawes Group Alternative Logo\" title_text=\"GD_GROUP_logo_alternative\" url=\"https:\/\/graydawes.org\" url_new_window=\"on\" show_bottom_space=\"off\" _builder_version=\"4.16\" _module_preset=\"default\" max_width=\"76%\" module_alignment=\"left\" global_colors_info=\"{}\"]\r\n\r\n
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\u00a0<\/strong><\/p>\r\n

\u00a9 Gray Dawes Group 2023<\/strong><\/p>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","om_disable_all_campaigns":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[1300,2562],"tags":[],"class_list":["post-310516","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nederlands","category-talks-nl"],"yoast_head":"\nDe nieuwe reismarktplaats - Gray Dawes Travel<\/title>\n<meta name=\"description\" content=\"De traditionele manier van zakenreizen zoeken en boeken ontwikkelt zich tot een breder aanbod: een reismarktplaats met aanbod uit verschillende bronnen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gdg.travel\/nl\/blog\/de-nieuwe-reismarktplaats\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"De nieuwe reismarktplaats - 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